Livestream Supervisor, Quezon City

Key Responsibilities

Strategy, Planning, and Program Development
- Develop and implement the overall live selling strategy aligned with revenue targets.
- Create and manage a structured livestream calendar (daily, weekly, campaign-based, and brand-led shows).
- Design scalable and repeatable livestream formats (e.g., flash deals, bundles, themed campaigns, educational selling).
- Align livestream activities with marketplace campaigns, brand priorities, and promotional initiatives.
- Coordinate cross-functionally with Category, Marketing, and Operations teams to finalize product line-ups and offers.
- Prepare and ensure completeness of all pre-live requirements (product lists, pricing, bundles, vouchers, scripts, and assets).

Show Execution and Monitoring
- Oversee and ensure smooth execution of all livestream sessions.
- Manage coordination between hosts, co-hosts, and technical staff during live sessions.
- Monitor real-time performance (viewers, engagement, stock levels, and order flow).
- Provide live guidance, cues, and updates to hosts to maximize selling effectiveness.
- Escalate and resolve issues promptly (technical disruptions, stock shortages, pricing errors).
- Ensure adherence to livestream standards, quality benchmarks, and SOPs.

Revenue Ownership and Performance Management
- Own and deliver GMV, NMV, and margin targets for livestream activities.
- Track and analyze key performance metrics:

Viewership and engagement
Add-to-cart and conversion rates
Units sold and revenue per session
Promotion efficiency (voucher usage, cancellations, returns)
Conduct daily/weekly performance reviews and implement corrective actions.
Optimize product mix, timing, host performance, and promotional mechanics.
Collaborate with Finance and Category teams to ensure profitability and cost efficiency.

Scripts, Content, and Selling Support
- Oversee development of scripts, talking points, and product spiels.
- Ensure accuracy of product information, pricing, and promotional mechanics.
- Guide hosts in delivering compelling, structured, and engaging presentations.
- Maintain organized documentation of scripts, show flows, and content assets.
- Continuously test and improve content hooks, storytelling, and engagement strategies.

Product and Merchandising Management
- Collaborate with Category and Inventory teams to ensure product readiness.
- Validate stock availability and pricing accuracy prior to livestream.
- Ensure optimal product assortment (traffic drivers, high-margin items, bundles, and add-ons).
- Approve product sequencing and prioritization during shows.
- Ensure all merchandising elements support conversion and upselling.

Team Leadership and Development

- Lead and manage the livestream team, including hosts, co-hosts, coordinators, and support staff.
- Define clear KPIs, roles, and performance expectations.
- Provide coaching and training on selling techniques, product knowledge, and on-camera presence.
- Ensure discipline in preparation, execution, and post-live evaluation.
- Foster a high-performance, collaborative, and accountable team culture.

Process Compliance, Documentation, and Reporting
- Develop, implement, and enforce SOPs for pre-live, live, and post-live activities.
- Ensure proper documentation of livestream schedules, scripts, and performance data.
- Prepare post-live reports with key insights, issues, and recommendations.
- Identify gaps and drive continuous improvement in processes and execution.
- Maintain organized records for performance tracking and audit readiness.