Philippines

Marketing Supervisor, Pasig

Marketing Supervisor, Pasig
Description
  • Conceive and develop efficient and intuitive marketing strategies.
  • Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events.
  • Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
  • Initiate and control surveys to assess customer requirements and dedication.
  • Write copy for diverse marketing distributions (brochures, press releases, website material etc).
  • Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
  • Monitor progress of campaigns using various metrics and submit reports of performance.
  • Collaborate with managers in preparing budgets and monitoring expenses.
  • Research industry-related topics.
  • Prepare well-structured drafts using digital publishing platforms.
  • Create and distribute marketing copy to advertise our company and products.
  • Interview industry professionals and incorporate their views in blog posts.
  • Edit and proofread written pieces before publication.
  • Conduct keyword research and use SEO guidelines to optimize content.
  • Promote content on social networks and monitor engagement (e.g. comments and shares).
  • Identify customers needs and recommend new topics.
  • Coordinate with marketing and design teams to illustrate articles.
  • Measure web traffic to content (e.g. conversion and bounce rates).
  • Update our websites as needed.
  • Assist in the formulation of strategies to build a lasting digital connection with consumers.
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.).
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
  • Be actively involved in SEO efforts (keyword, image optimization etc.).
  • Prepare online newsletters and promotional emails and organize their distribution through various channels.
  • Provide creative ideas for content marketing and update website.
  • Collaborate with designers to improve user experience.
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).
  • Acquire insight in online marketing trends and keep strategies up-to-date.
  • Maintain partnerships with media agencies and vendors.
Highlights
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Marketing Supervisor has been posted in the West Rembo Marketing, Advertising & PR category on Locanto.

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