Marketing Brand Associate, Taguig

The Brand Associate is responsible for strategic positioning and brand promotion of a specific brand to be able to capture the attention of target consumers. He/She analyses and monitors market trends to assess the impact of branding and promotional activities on the ground.

DUTIES & RESPONSIBILITIES :

• Conducting research to get latest updates and identify market trends to be able to target consumers' preferences and know competition and determine opportunities for growth
• Designing marketing plans and strategies to heighten brand awareness
• Responsible in reviewing product, ie. pricing & features and positioning in the market and give suggestions for improvements
• Assist in crafting effective media campaigns and identify the most appropriate distribution channels
• Highly in-charge of communicating branding plans to both internal and external agencies prior to any launch
• Ensuring that brand presence are utilized both online and offline channels
• Participate in sponsorship/promotional events for easy brand recognition
• Perform other duties that may be assigned from time to time

QUALIFICATIONS :

• Candidate must possess at least a Bachelor's/College Degree in Marketing, Advertising and/or Communications, Business, or its equivalent
• Proficient in Microsoft Office (Word, Excel, PowerPoint)
• Excellent interpersonal and communication skills both oral and written, including the ability to prepare reports, proposals and procedures
• Strong leadership
• Good stress and time management
• Tactful and discrete when dealing with people and confidential information
• Ability to multitask
• Ability to work with various departments and foster teamwork
• Ability to work independently with minimal supervision
• At least 2-3 years work experience in Marketing Brand
• Demonstrate resourcefulness and initiative in dealing with daily assumptions
• Creative and detail oriented
• Possess strong customer service orientation
• Highly dependable and a fast learner
• Organized, flexible, assertive, and has a high sense of urgency