Digital Marketing Executive, Taguig

WE'RE HIRING!

SENIOR MARKETING ASSISTANT

LOCATION: BGC

JOB RESPONSIBILITIES:

Paid Media Execution & Optimization

• Run and optimize campaigns across Meta (Facebook/instagram); Google Ads, YouTube, TikTok.
• Ads, and other digital platforms.
• Manage daily sudgers, bizing strategies, pacing, and delivery
• Set up campaigns including targeting, creatives, audences, and tracking
• Conduct A/B texts on creatives, audiences, and improve performance.

Performance Tracking & Reporting

• Monitor key metrics such as CTR, CPC, CPM, and CPA
• Generate weekly and monthly reports with insighes and recommendations,
• Maintain dashboards and doeumentation of campaign resuits.

Strategy Support

• Work closely with the Media Strategy Team to align on goals and direction
• Identify trends, opportunities, and performance gaps.
• Propose optimization strategies based on platform behavior and performance

Cross-Team Collaboration

• Coordinate with Creatives to request, test, and evaluate new assets
• Align with Brand/PR teams, on campaign messaging and compliance requiremants.
• Ensure adherence to internal guidelines, regulatory policies, and advertising standards

SALARY AND BENEFITS:

Work Hours: Nine (9) hours/ day (including regular and special non-working holidays); Six @) days per week, Four (4) days off per month.

Probationary (non-mandarin); PHP 60,000

Probationary (non-mandarin): PHP 80,0000