Social Media Manager, San Juan

The Social Media Manager at Furniture Source is responsible for managing the brands presence across social media platforms including Instagram, Facebook, Pinterest, TikTok, and others. This role involves content creation, campaign development, community engagement, analytics reporting, and collaboration with internal teams to reflect the company's brand, style, and product offerings.

Key Responsibilities:

Strategy & Planning

• Develop and implement a comprehensive social media strategy aligned with business goals and seasonal campaigns.
• Research and stay up-to-date with social media trends and competitor activities in the home and furniture industry.

Content Creation & Curation

• Plan and create high-quality, engaging visual and written content (posts, reels, stories, videos).
• Collaborate with graphic designers, photographers, and influencers to produce content that reflects the brand aesthetic.

Community Management

• Monitor and respond to customer comments, questions, and messages in a timely, brand-consistent tone.
• Build and nurture an engaged community of followers and customers.

Campaign Execution

• Plan and execute social media campaigns for product launches, promotions, events, and seasonal sales.
• Coordinate with the eCommerce and retail teams to align messaging and objectives.

Analytics & Reporting

• Track and analyze key performance metrics (engagement, reach, conversions, follower growth).
• Provide monthly reports with insights and recommendations for optimization.

Influencer & Partnership Management

• Identify and collaborate with relevant influencers, interior designers, and brand partners.
• Manage influencer content calendars, contracts, and performance tracking.