Trade Marketing Officer, Las Pinas

Description

Develop & manage point of sale (POS)materials, planograms, shelf management strategies and in store merchandising concepts.
Work closely with visual merchandising & third party agencies to ensure excellent execution & brand consistency.
Partner with key accounts and distributors to design joint business plans (JBPs). In-store activities and customer specific programs.
Align trade marketing initiatives with sales targets and account specific strategies.
Own the trade marketing budget, ensuring optimal spend efficiency and allocation by channel.
Measure return on investment (ROI) for trade activities and recommend data driven.
Collaborate with product, logistics, supply chain and finance teams to ensure stock availability and timely roll out of campaigns.
Serve as the key liaison between brand marketing, sales and category management teams.
Career growth and knowledge will be widened.

Highlights

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