Digital Marketing Specialist, Quezon City

Key Requirements & Skills

• Proven Experience: 6 months to 1 year of hands-on experience in digital marketing or advertising.
• Technical Proficiencies: Proficiency with digital marketing software (e.g., Google Analytics, CRM software, email platforms, SEO tools like SEMrush or Ahrefs).
• Analytical Skills: Strong ability to translate complex data into actionable business strategies.
• Communication: Exceptional copywriting and content creation skills.
• Education: Bachelor's degree in Marketing, Advertising, Communications, or a related field.

Strategizes and executes online campaigns to promote a brand's products or services. They manage SEO/SEM, email marketing, social media, and paid advertising to drive website traffic, generate leads, and increase sales while tracking and analyzing return on investment

Campaign Management: Plan and execute digital campaigns across multiple platforms.

SEO/SEM & Content: Optimize website content for search engines and coordinate the creation of blogs, landing pages, and email newsletters.

A/B Testing: Conduct conversion and A/B tests to optimize audience targeting and ad spend.

Trend Monitoring: Stay up to date with digital trends, algorithm changes, and emerging technologies