Senior Digital Marketing Specialist in Cubao Quezon City …

Senior Digital Marketing Specialist in Cubao Quezon City upto 30k

Work Schedule : Monday to Friday

Benefits upon regularization:

-HMO

-Rice Subsidy

-Medicine Allowance

-Employee Credit Purchase

-Perfect Attendance Incentives

Qualifications

Bachelors degree in Marketing, Communications, Advertising, or related field.

35 years of experience in social media management and digital advertising.

Deep understanding of platform algorithms and user behavior trends.

Strong analytical skills for interpreting performance data and optimizing campaigns.

Proven track record in Meta, Google, TikTok, and LinkedIn campaigns.

Proficient in ad automation and analytics tools (Meta Ads Manager, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager).

Strong copywriting, creative direction, and brand storytelling abilities.

Skilled in PR/media coordination and influencer collaborations.

Highly organized, agile, and responsive to fast-paced marketing needs.

Ability to provide actionable insights to improve marketing tactics and ROI.

Others

-Performs other tasks as may be assigned.

Brief Description of Work and Responsibilities

Social Media Management

-Develop and implement a data-driven content strategy across platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube).

-Create monthly content calendars: planning posts, copywriting, scheduling, and publishing.

-Align content with brand voice and campaign goals using compelling visuals and storytelling.

-Manage audience engagement by responding to comments, DMs, and mentions within 24 hours.

-Collaborate with influencers, creators, and internal design teams for impactful content.

-Stay updated on social media trends, algorithm changes, and platform innovations.

-Prepare weekly and monthly performance reports with insights and recommendations.

Digital Advertising & Performance Marketing

-Plan, execute, and optimize ad campaigns across Meta, Google (Search, Display, YouTube), TikTok Ads Manager, and LinkedIn.

-Segment and target audiences; tailor creatives per platform and campaign objective.

-Implement and manage conversion tracking (Meta Pixel, Google Tag Manager, TikTok Pixel, GA4).

-Conduct A/B testing on ad formats, copy, and creatives; analyze metrics and campaign data.

-Collaborate with marketing and sales teams to align paid and organic efforts.

This is for DIRECT HIRE!