Marketing Specialist, Quezon City

Lemon Square Bakery Treats by Dulce Cupcakes Corp., established in year 2000 but starting to expand in 2021, has been dedicated to serving the community with high-quality baked goods that currently dominate the NCR, Central Luzon, and Calabarzon. Committed to becoming the top choice for celebration cakes and daily snacks in the Philippines, we take pride in delivering the real goodness of fresh, delicious bakery treats for everyone to enjoy. At the heart of our mission is the dedication to delivering fresh, delicious, and high-quality bakery treats, ensuring that everyone can experience the real goodness of our products.

Our commitment is rooted in our core values FRESH: Family-Oriented, Respect with Humility, Excellence, Serve with Love, and Honesty & Integrity. These guiding principles shape our people, our purpose, and our promise. At the heart of this movement is #LifeAtLSBT, where we are unveiling a culture driven by serving the community with real goodness of bakery treats.

Who are we looking for:

We're looking for a Local Store Marketing Specialist to support our growth across retail and quick-service store locations. The role will be the frontline of store-level marketing and campaign execution by supporting both new and existing stores in boosting visibility, driving traffic, and converting local opportunities into real growth. The ideal candidate should be passionate about community-driven promotions, trade area activation, and hands-on marketing execution.

What Youll Be Doing:

• Analyze trade area saturation to uncover local store marketing opportunities.
• Develop tailored marketing plans for underperforming stores.
• Coordinate grand openings and localized campaigns.
• Conduct site visits for planning installations and materials.
• Oversee deployment of store/outdoor collaterals and aggregator devices.
• Collaborate with Project Management, Operations, and Expansion teams.
• Provide logistical and on-ground support during events and rollouts.
• Manage urgent marketing requests and ensure timely execution.
• Ensure timely, brand-compliant delivery of materials to operations.
• Work with stores to ensure proper placement of marketing materials.
• Monitor and report on promotional, launch, and event performance.