高级付费广告主管, Makati

Advertising Media Buyer

Job Title: Ad Media Buyer / Advertising Specialist

Location: Remote / Office

Department: Marketing

Reports To: Marketing Director / Ad Manager

Job Responsibilities:

1.Develop and execute advertising campaigns on platforms such as Facebook, Google, Tiktok, YouTube, Bing, etc.;

2.Analyze ad performance data to optimize creatives and targeting strategies for better conversion and ROI;

3.Manage ad budgets effectively, controlling costs and maximizing returns;

4.Monitor market trends and competitor campaigns to adjust ad strategies accordingly;

5.Collaborate with designers to provide creative direction and ad material requests;

6.Write advertising copy and test variations to evaluate performance impact;

7.Prepare regular reports on campaign results and suggest improvements based on data insights.